McLean, VA – August 5, 2010 -- eBrains, Inc. and SIM Partners have launched destinationM™, a jointly-owned, integrated mobile marketing platform for local and state travel destination marketing organizations. (

destinationM™ is the first destination marketing organization (DMO) solution in the industry to provide marketing programs for destinations and their industry partners which include turnkey sales and marketing support, with the ability for the program to be self-funding.

The solution incorporates a robust WAP and iPhone App for the DMO, plus social media integration, local search distribution, text messaging, real-time reporting and guaranteed results. For consumers, destinationM™ offers the ultimate in travel-planning convenience through comprehensive hospitality industry listings, consumer reviews, streaming video, promotional incentives, maps, and directions to thousands of attractions, events, accommodations and restaurants. The app provides descriptions, pictures, videos, ratings and reviews for popular destinations.

According to Ralph Thompson, President and Chief Brain for eBrains, Inc., “For DMOs, eBrains views the mobile space as the next evolution of the Internet. The mobile solution for a DMO needs to be as robust and deep as the website. DMOs don’t have the time or resources to add that to their plate so we figured out the path to get them there with the least amount of time or financial investment.”

Jon Schepke, SIM Partner CEO added “The explosion of mobile technologies and smart phone adoption brings unlimited potential for connecting with consumers in new and cost-effective ways. Industry research projects that in

three years, 150 million consumers will adopt mobile as an interactive communications medium.”

Fairfax County Convention and Visitors Corporation is first to launch destinationM™ With one leading state tourism organization on the verge of announcement, Fairfax County is the first DMO to officially launch its version of the program.

To review the leading destinationM™ features, please visit

About SIM Partners
SIM Partners (, based in Chicago, IL, is a full service, interactive marketing agency specializing in innovative, ROI-driven solutions that help Fortune 1000 companies cost-efficiently acquire customers through the use of mobile marketing, search engine marketing and social media strategies. Their integrated and comprehensive marketing solutions are used by leading companies in the travel, home services, retail, B2B, real estate, financial services and restaurant industries. SIM Partners’ proprietary technology platforms are designed to help clients achieve their digital marketing goals with minimal internal resources. Their offerings include SIM Partners’ Local Search Platform, their Text Messaging and Mobile Marketing Platform and Ask-an-Expert.

About eBrains, Inc.
eBrains, Inc. ( ( is the nation’s leader of online marketing solutions that guarantee destination visitors. eBrains, Inc. has worked with 5 countries, 19 states and over 150 destinations, attractions and lodging properties to deliver over 20 million visitors and economic impact in excess of $4 billion. eBrains is also expanding its innovative visitor delivery solution to the other 20% of its client base in multiple industry categories.

For destinationM™ related image assets please visit